FML web mockup

Freight Management Logistics


Web, Marketing Collateral, Public Relations​


Freight Management Logistics (FML) is a supplier of integrated transportation and material handling services for over 30 years, with an extensive broad-based network of domestic and international shippers. In an exciting new venture, FML acquired a warehousing facility near the Port of Houston, allowing them to greatly enhance their warehousing services.

Innovant Public Relations partnered with FML to redesign their website, handle the corporate communications around the launch of their new warehousing subsidiary in Houston, and provide social media strategy and public relations management. Our goal was to build awareness of the new services offered and create the narrative that FML is truly a turnkey solution to transportation management, while building credibility, enhancing the FML brand and reaching new customers. We created a modern and informative website that tells the FML story and clearly illustrates the services offered. We also facilitated the launch of the new warehousing subsidiary by working with trade publications, securing targeted ad placements, and bolstering FML’s social media presence.

FML banner
FML handout mockup
FML document mockup
FML web home
FML web screens
FML mobile screens
FML social ad 1
FML social ad 2
FML social ad 3
"We recently opened a warehousing facility near the Port of Houston, and we reached out to Innovant Public Relations seeking website transformation, brand enhancement, and overall public relations support. The Innovant PR team expertly updated and streamlined our website to highlight the full spectrum of solutions we offer our clients, creating the strong narrative we didn’t know we needed. They seamlessly facilitated the launch of our new presence in Houston by working with trade publications and securing coverage in several leading industry news outlets. We are excited to begin this next chapter in Houston with Innovant PR by our side."
Ed Stettinius
Executive Vice President, Freight Management Logistics

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